How Twibbonize Paves Its Own Way To Manage Millions of Campaigns

From a simple “Twibbon Generator” website to a major campaign platform that caters to everyone, here’s the story behind Twibbonize’s inspiring growth.


When Twibbonize started small in 2019, it all began with one simple problem:

Editing twibbon was a hassle.

People would have to install editing apps, download the PNG file of the twibbon frame, and carefully place the twibbon on top of the chosen picture. Oh, and beware of the low-quality image due to the poorly shared twibbon frame, for god knows how many times it’s been forwarded.

Not to mention when you have to repeat it manually for hundreds of people during an event (yes, I’ve been there before when I haven’t discovered Twibbonize).

The same problem happened to the friends of our founder, Muhammad Mulqan, who struggled in the process of editing twibbon frames manually for their campus event. So, with a sheer intention to help his friends, Twibbonize was born and automated the whole process.

But unlike now, Twibbonize wasn’t Twibbonize; it all started with a bunch of “Twibbon Generator” websites. With only two buttons consisting of  “Upload Picture” and “Download”, each website is dedicated to one particular twibbon. Though still rough around the edges, the websites were used by hundreds of Mulqan’s campus friends and colleagues, to the point that it was too much for Mulqan to create a new one each time.

Because the demand was high, Mulqan created a new website that everyone could use to upload their twibbon frame. This was the birth of Twibbonize–a matchmaker between campaign creator and campaign supporter. The main problem: funds.

“I was only a part-timer and didn’t have much to pay for a new domain. So, I used a domain I had bought for personal use, added a sub-domain (which is free), and voila!-- twibbonize.mulqan.com was born before it went to twibbonize.com”, shared Mulqan of those early days.

The website used a shared-hosting service, which could only handle small traffic of 600 people in the last 30 mins. And unfortunately, it wasn’t ready for many kinds of twibbon frames either; since people can’t adjust their photos freely to the frame just yet.

To put it simply: Twibbonize was far from where it is now. But at last, Twibbonize was a step closer with its new website.

As it was new, there were only six campaigns on it. Soon, Mulqan did some personal selling by approaching and contacting many campus events.

“Well, I was pretending to be the event’s participant and asked them if they had a twibbon frame for the event. They always send me a Google Drive link for it, and I said, ‘why not put it on Twibbonize?’ and told them about the website.”

As a result, they eventually began to use Twibbonize as it would be more effective for them to automatize the whole twibbon editing process. But, Mulqan didn’t stop there.

“One of the memorable experiences is I used to kick-start the first ten supports of each campaign to motivate the campaign creators. Then, after the campaign gained a decent number of supports, I told them how useful Twibbonize could be and suggested putting their twibbon links in their Instagram bio and feeds.”

From there, Twibbonize grew and became more recognized as a twibbon campaign generator. But, the fund problem still existed. “At some point, I struggled to gain the needed fund to develop Twibbonize. I wasn't even thinking about how I could milk money from Twibbonize for personal use. All I thought about was how I could gain funds for Twibbonize to develop on its own without using my own money since I was still in college.”

As time went by, Mulqan started to gain more funds through donations, and words quickly spread, thanks to Trakteer and Mulqan’s undying passion for developing Twibbonize. Soon, Twibbonize leveled up and started using VPS (Virtual Private Server) hosting, which is better than a shared-hosting service.

Thanks to Indonesia’s 75th Independence Day, Twibbonize reached its first milestone with its first-ever 1.000.000 active monthly users. Later on, many companies and businesses began using Twibbonize for their campaign needs, and Mulqan realized this could be more than just a Twibbon generator. So, in October 2020, our current CEO Mohamad Elang Fokkerizky approached Mulqan, and they decided to use the momentum and started building Twibbonize for the better with our current CTO, Bernino Falya.

Along with the growth, Twibbonize had some of its peak moments in 2021 when some movements and fun campaigns made their way and went viral on other platforms.

By August 2021, Twibbonize reached its highest number of users. With two campaign collaborations that occurred this month, we managed to achieve 8 million users.

That month, we collaborated with the Presidential Special Staff - Communication Division in driving and encouraging the Double Mask movement to battle the COVID-19 pandemic.

twb.nz/masker-ganda

Following that, we collaborated with the Ministry of State Secretariat of the Republic of Indonesia to release the official Twibbonize campaign for Indonesia’s 76th Independence Day. By this time, Twibbonize had gained more than 60 million users in less than a year. Woohoo! 🎉

twb.nz/hutri76

In the middle of 2022, Twibbonize launched a version of the app to make it easier for users to explore campaigns. Along the journey, Twibbonize added new modules and features. Text, Media, Instagram to TikTok Embed Modules, and Twibbonize Marketplace went live. Users would create an account, choose the modules based on their campaign needs, and voila! The campaigns are good to go.

Well, at first, there was no Twibbonize. There was only one simple problem. But as it turned out, millions of people around the world are also facing the same problem.

From 1 to 3 people, Twibbonize has grown consequently to 30+ people in 2022. Although our team is small, we’ve never stopped growing since day one, as we always aim for more to give.

“One lesson I've learned and value the most is to always be open to any opportunity. If I said no to the idea of developing Twibbonize along with Fokker and Nino, maybe there would've been no Twibbonize as we know it now.” - Mulqan

The Essence of Twibbonize

As Twibbonize is a free-for-all where everyone can shine a light on their campaigns, users and campaign creators range widely from individuals, small businesses, and big companies to communities. Indeed, our forward momentum also relies on their contributions.

The strength of communities is closely linked to Twibbonize. From webinars to charity events, the releases of these events are often carried out in Twibbonize to raise awareness and invite volunteers and participants to join the campaign. In addition, as our mission is to spread even broader awareness of good causes, we've also taken on a more hands-on approach by partnering up with various communities to support movements with different purposes and goals.

Communities are more than just a bunch of users for the platform—we constantly learn from them. After all, one of our driving spirits is to do everything we can to give back to our users by building a better Twibbonize.

Backed by a team of thoughtful and visionary young adults, Twibbonize has hosted over 3 million campaigns in over 193 countries up to August 2022. We are thrilled to be the platform to support your movement! No matter how simple.

Our Ways to Give Back

Currently, our 30+ contributing members are divided into three teams: marketing, product, and development.

While we’re still new, we're proud of our team's ideas and technology to improve the Twibbonize experience for everyone, as we believe that mutual exchange is vital.

FYI–as we’re always aiming to deliver more, we’re currently working on new ideas up in our sleeves, waiting to be launched. So, you can expect to see us with exciting features in the future. Stay tuned!


The Shadow Pandemic: Alarming Domestic Violence

In observance of National Domestic Violence Awareness Month (DVAM) in the US, our Marketing Writer Vellisa highlights the alarming nature of the issue.


The last thing everyone wants in their marriage or love life is to get bruises and stitches from their loved ones.

For many, a home is a place full of love, comfort, and support. It’s where you know you’ll be surrounded by warmth and care, one you will always come back to when you need to break free from the busyness of the harsh world.

But for millions of others, home is anything but a sanctuary.

Even though dealing with Domestic Violence has been a long and challenging journey, sadly, it’s still happening in every layer of society and lurking around us. Based on a WHO multi-country study on women’s health and domestic violence against women, which collected data on IPV from more than 24.000 women in 10 countries, 13–61% reported ever having experienced physical violence by a partner. Meanwhile, 20–75% reported experiencing one emotionally abusive act, or more, from a partner in their lifetime.

Even worse, domestic abuse numbers have been spiking up since COVID-19 started. Combined with economic uncertainty, lockdown regulations, and high stress, it gives the abusers more violence and chances to control the victims. According to the American Journal of Emergency Medicine and the United Nations group U.N. Women, when the pandemic began, domestic violence incidents increased by 300% in Hubei, China; 25% in Argentina, 30% in Cyprus, 33% in Singapore, and 50% in Brazil.

To put it in a sentence, it’s a pandemic within the COVID-19 pandemic.

To connect advocates across the nation who were working to end violence against women and their children, the United States designated October as its national Domestic Violence Awareness Month (DVAM). It was set in 1989 as an evolution from the “Day of Unity” in October 1981, observed by the National Coalition Against Domestic Violence. It is also a moment to encourage survivors to share their stories so that others know they're not alone.

The Utilization of Digital Resources

While some question social media's efficiency in creating real-world change, over time, we’ve seen how social media play a critical role in building movements and online communities to enable visibility and voicing out those who need or were misrepresented.

Digital media nowadays are helping to shape public opinion and increasing public awareness of critical issues and their importance. However, not all media coverage of domestic violence is full of rainbows and happy endings.

Bringing multifaceted and complex domestic violence issues to the public could lead to different outcomes ranging from helpful to harmful. We’ve seen numerous victim-blaming cases for those who courageously went public for their domestic violence experiences—which are already hard for them to deal with.

For victims, it seems best for them to do what they can to escape their abusers when there’s a viable option. But in reality, it’s not as easy as it seems in all situations. According to America's National Institute of Justice, leaving an abuser comes with many dangers for domestic violence victims, potentially leading to extreme violence and murders.

On the brighter side, social media and digital channels are powerful tools that can directly reach broad and diverse audiences and mobilize people to act.

When countries worldwide started to lock down in the early COVID-19 pandemic, the Canadian Women’s Foundation came up with a #SignalForHelp hand signal for people who might be trapped at home with their abusers.

The hand signal could be used by tucking your thumb into the palm and curling the rest of your other fingers around it on a video call or anywhere silently without leaving any trace. The hand gesture went viral on TikTok with millions of views and tons of acting-out scenario videos in which women might use it to show they are in danger. It’s been recognized and used due to its spread across digital channels.

The gesture, popularized in TikTok, is not the first and only movement of people using social media to combat domestic and gender-based violence. The #DudesGreetingDudes movement that sheds light on the double standard of catcalling and street harassment in 2014 also took the spotlight back in the days on Twitter and YouTube.

Centering Survivor’s Voices

Domestic Violence Awareness Month offers an opportunity to call attention to the complex and multifaceted issue of domestic violence through various media outlets, including through campaigning on Twibbonize.

Numerous anti-domestic violence Twibbonize campaigns are created to bring visibility to the issues, as it’s essential to help get the conversation started and center the victims’ voices.

One of the campaigns we'd like to highlight is the “Stand in Solidarity With Us Against Domestic Violence” by Sisters in Purple, a coalition comprised of domestic violence organizations and advocacy groups. Through this campaign, Sisters in Purple invites us to join their global campaign against domestic violence.

twb.nz/sistersinpurpleagainstdv

Purple is the dominating hue, packaged in the form of a ribbon. The color symbolizes solidarity with women worldwide who have become victims of harassment, domestic violence, and other violent crimes. The ribbon also represents hope for a better future for all women, a future without fear and violence.

Sometimes, people don’t realize when they’re in an abusive relationship because of being coerced and the toxic environment that their partners built for them. By taking a step ahead to turn your concerns into movements or taking part in them, you can help others to observe their environment and recognize the signs, including encouraging them to take action to prevent or reduce domestic violence.


World Mental Health Day: The Importance of Awareness

Responding to the World Mental Health Day on October 10, let's look into the urgency of raising awareness about mental health issues and how campaign creators on Twibbonize have taken part in the matter.


In March 2018, Demi Lovato celebrated her six years of sobriety through a concert at Barclays Center, during which she said to the audience, "The reason why I became so open about my story is because I know that there are people here tonight that need to ask for help and I want them to know that it's OK. Mental health is something that we all need to talk about, and we need to take the stigma away from it."

So let’s talk about it.

Did you know that doctors used to perform horrible medical procedures such as lobotomy for mental health illnesses?

It’s a neurosurgical operation that involves permanently damaging parts of the brain's prefrontal lobe, according to the American Association for the Advancement of Science (AAAS). Doctors would perform this procedure for people with mental illnesses like depression and schizophrenia.

LiveScience says they do it because they thought the behaviors they were trying to fix were set down in neurological connections. So the idea was as simple as “if you could damage those connections, you could stop the bad behaviors.”

Lobotomy was developed in the late 19th and early 20th centuries, when there were no options or effective ways to treat those conditions. People were “pretty desperate” for any kind of intervention for mental illness then, especially with the prevailing taboo of the time.

According to the Museum of Health Care, in the old days, individuals with mental illnesses were considered “wild beasts” that needed to be confined. So not only were they exposed to dangerous neuro medical treatments like lobotomy, but they were also isolated from society in asylums like the Bethlem Royal Hospital, which has been in practice since the 13th century.

It has been a long and rough journey to achieve how people see and identify mental health’s role in our well-being now. From blogs to public talks about mental health, the conversation on the issue has never been as public as today. But the work to raise awareness about mental health is far from done.

What's the urgency now?

The World Health Organization (WHO) wrote that depression is currently one of the leading factors causing disability, and suicide is the fourth leading cause of death in 15-29 years olds. In fact, one in five U.S adults experiences severe mental illnesses each year. Hence, increasing investment in facing mental health conditions is required on all fronts—and raising mental health awareness can increase understanding and access to quality mental health care.

While the pandemic has and continues to take its toll on our mental health, events like World Mental Health Day, which took place on Oct 10, 2022, provide us with the opportunity to revive our efforts in improving mental health care by raising awareness and mobilizing efforts in support of the issue. Thanks to digitalization, we can see it happening collectively across the world through social channels and digital platforms like Twibbonize, where we all can play our part in the matter.

Campaigning for mental health awareness

Several Twibbonize campaigns were created to celebrate this day; one that took our attention is the “World Mental Health Day 2022” campaign by Pertemanan Sejiwa.

twb.nz/wmhdps2022

Pertemanan Sejiwa is an Indonesian-based community that revolves around psychology, nutrition, mental and physical health, as well as self-development. They recently launched a “Talk & Listen” campaign, which they implemented in the campaign’s twibbon frame.

The message behind the campaign focused on the theme of this year’s World Mental Health Day: “Make mental health & well-being for all a global priority.” Responding specifically to the pandemic, the campaign invited Indonesian youth to put their mental health at the top of their priority. And for a good reason—the pandemic has put a lot of stress on our mental health, and people globally are now living with related issues like anxiety, stress, and depressive disorders.

As stated by the WHO, the COVID-19 pandemic has created a global crisis for mental health, fueling short- and long-term stresses and undermining the mental health of millions. Estimates put the rise in anxiety and depressive disorders at more than 25% during the first year of the pandemic.

Through the “Talk & Listen” campaign, Pertemanan Sejiwa hopes that the movement can facilitate our need to vent while also promoting the idea that small things, like talking and listening, can lead to bigger impacts on our well-being.

Another campaign that took the spotlight is the “World Mental Health” campaign by the Indonesian Psychological Association (HIMPSI).

twb.nz/himpsimentalhealth

Aligning with this year’s theme, the campaign used the “Make mental health & well-being for all a global priority” theme on its twibbon frame and invited all people and psychologists in Indonesia to share their messages and raise mental health awareness by participating in the campaign.

Take part

Ultimately, developing and raising awareness about mental health illnesses could lead us to recognize the signs and symptoms when we’re feeling 'off' and seek help when we need it—just as we do with physical illnesses.

When you participate in movements and campaigns for mental health awareness, you can empower and inspire others to do the same. And it can be as simple as picking a campaign frame from Twibbonize that resonates with you.


A Successful Campaign is a Fun One

How just-for-fun campaigns could bring joy to others and take over social platforms.


Whether it’s in 1:1 or 16:9 size format, it feels like every Twibbon (profile picture frame) campaign always has a crystal-clear purpose, ranging from showcasing college pride to selling products online.

But what if you just wanna have fun with your campaign without a second thought about the message or purpose?

Well, Twibbonize is the best place to make it alive.

In July 2021, a campaign called “Bucin”, an Indonesian slang word for “one who is madly in love” undertook the locals’ attention. Created by Yulita Irine, the campaign comes in two versions, a big, green dino photo frame and a smaller, yellow dino photo frame that clings to the bigger dino’s tail.

It’s a pretty simple campaign, right? No lofty goal or purpose, yet so many people have hopped onto the bandwagon and enjoyed the trend. It only required a few simple steps, after all: pick a photo for the frame, hit the download button and voila! The picture is ready to use and share. The campaign was everywhere—couples would use the frame on their profile pictures across various platforms, from WhatsApp to even TikTok. As of the writing of this article in August 2022, both versions of the campaign have gained 16 million supporters from around the world. Not only that, it went viral with tons of user-generated content (UGC) and “How to” tutorials with an astonishing number of shares (well, it’s the internet!).

Not to mention alternative iterations that came about as the K-pop community joined in the hype, centered around different characters like bunnies, dragons, or even K-Pop idols.

Speaking of K-pop, one thing that we can learn from its rise is that there is strength in soft power; you don’t have to be aggressive and force your campaign to have an obvious purpose to be successful. Just be distinctive.

K-Pop itself is distinctive in its way of delivering experiences to the audience. From the band’s high-quality performances to the polished aesthetics of each album’s artwork, K-Pop is an endless parade of exciting events. This in turn makes their fans willing to dedicate their time and money to find creative ways to connect with their favorites. From birthdays to album releases, they would hold celebration campaigns for a variety of occasions, transferring the experience to the digital sphere through Twibbonize.

Learning from Korean’s philosophy of Neo-Confucianism contained in K-Wave, one of the most important questions that we should ask ourselves is:

“In what way can we spread the virtues that we have and inspire everyone to create a better, harmonious society?”

Just like the “Bucin'' campaign, we can start it small and simple by creating campaigns for your favorite topics, no matter how trivial. So long as your campaign brings joy to others, it will make its own way across communities and even the world. After all, don’t we love being a part of something bigger than ourselves and showing it?

Whether the purpose is promotional or has “no purpose” at all, Twibbonize is your place to create and nurture campaigns. It’s a free space to make an impact with every idea, no matter how big or small!


Bringing the Election Experience to the Digital Sphere

From twibbons to creative taglines, the Filipino youth assembled for their presidential election through digital campaigns and platforms.


The evolution of social channels like Instagram, Twitter, YouTube, and Facebook is shifting from merely facilitating networks and entertainment among friends online to becoming a powerful political tool.

One of the most momentous development happened during the 2008 American presidential election, when Barack Obama, the Democratic presidential candidate, revolutionized campaigning by using social media strategy in his campaigns. He used Facebook, MySpace, YouTube, Twitter, and even a handful of niche websites (that are gone now) to surpass traditional media, connect directly with supporters, and fight smear campaigns going around on social networks.

Now, the public has grown accustomed to using these social media channels to have civic discussions and kickstart empowerment campaigns online. Oh, and online-exclusive political discourse, too (you know which ones).

As a result, people are getting creative at using the platforms. Especially considering that they can now engage directly with politicians, civic officials, to government agencies whereas before they were reserved to mostly one-way interactions via broadcasts, billboards, and newspapers.

Like, can you imagine having an online beef with government officials?

Yep, it shows how the democracy of the digital sphere has fundamentally transformed from our perspective to politics.

Politics, Campaigns, and Twibbonize

This year’s presidential election was a critical one for the Philippines.

Held on May 9, 2022, ten candidates were competing to replace their former president, Rodrigo Duterte. But only two among them grabbed the spotlight: Leni Robredo and Ferdinand Marcos Jr, popularly known as “Bongbong”. The election was tight and full of online public discussions and discourse to convey messages and mobilize voters on social platforms.

The rising political tide made its way to Twibbonize too, where people creatively created campaigns to support the two main candidates. These two, in particular, gained a significant number of supporters:

The “Leni-Kiko 2022” campaign, identifiable through the use of the pink color and roses, was created by Japet Peña and has gained 4.2M supporters today (09/20/2022):

On the opposing side, Bongbong and Sara Duterte supporters created “BBM-SARA UNITEAM SUPPORTERS” campaign with four picture frames colored in red and green. Created by Jeff Uson, the campaign has gained 1.6M supporters ever since it was uploaded on the platform:

Incorporating pop culture

The “Leni-Kiko” campaigns in particular were an interesting showing of unity, where a variety of communities came together to create a diverse collection of twibbons. Many among them were youngsters involved in fandoms, engaging in discussions and sharing messages within their social networks online. So unsurprisingly, they incorporated elements of their favorite pop culture items into their support.

Alongside twibbon campaigns, taglines like “BTS Namjoon and Leni Robredo are my favorite leaders” and “Swifties for Leni” were everywhere, while some of MNLoves (MNL48’s fandom) have also tried the same method to support the other candidate, Leody de Guzman, in their tweets. All in all, supporters found ways to create a personal attachment to their favorite candidates and make the campaign’s scope even wider, especially among youths.

This pop culture element united people by becoming the common ground on which a community is built and in turn used to mobilize for change, familiarizing them with the ongoing political discourse. From making K-pop-themed twibbons to using fan lightsticks during offline events, it was a strong example of how online campaigns can have real-life impacts—even if the result didn’t turn out as hoped by Leni-Kiko’s supporters.

Start your own

So, it is safe to say that bringing the traditional election experience to the digital sphere becomes essential.

Just like what Obama and the pop culture communities in the Philippines did with their new ways of campaigning, you can also explore Twibbonize to explore ways to innovate your campaigns and movements!


Turn Your Skill to Cash With Twibbonize Marketplace

From tips on writing your description and keeping a buyer engaged, for designers out there, this is your guide to make the most out of Twibbonize Marketplace.


Each campaign creator surely has their own idea of a visually appealing design that would suit their cause—but not everyone is equipped with the skills to bring their vision alive. That’s why our team established the Twibbonize Marketplace, a platform where creators can go searching for talents to design their campaign twibbons (picture frames), posters, and thumbnails.

So if you’re a designer, opportunity knocks! Averaging hundreds of thousands of users daily, Twibbonize is a bustling online space filled with people aspiring to make their campaign look even better. Tapping into this can mean two things for you: income and exposure—the latter of which may include works beyond the categories we have on the platform (if you play your cards right).

Not sure where to start? Here are some tips to make sure that you can get the most out of Twibbonize Marketplace!

Price it right and be detailed

Surely you want to make as much money as possible, but you might end up with none if you don’t set your price right.

Researching competitors is one of the ways to keep your price in line with the market. But that’s only good as a baseline, you need to also take into account the quality and level of service that you offer and then adjust accordingly.

To justify your pricing, make use of the description box when posting your service! Talk a little bit about your experience, provide a link to an external portfolio, and appeal with perks that set you apart from the competitors.

It’s also a good idea to include your location and spoken language, the number of design options and revisions that you’re willing to do, available formats, feedback and approval systems, etc. Offering as many details as possible can minimize miscommunication and the need to go back and forth with your buyers. Thus, you’re saving time, and setting these rules and boundaries also protects you from getting wrung dry by your buyer for a cheap.

Showcase attractive designs

It should go without saying that first impressions matter, especially for visual designs. And Twibbonize Marketplace allows you to set your best foot forward through nicely-sized thumbnails that appear on our main listing.

Showcase your creative range by putting up a selection of your designs based on your chosen category—be it frames, posters, or thumbnails. Don’t be afraid to upload plenty, because you can add up to 6 items for each post!

Respond quickly

Once you’ve attracted your buyers, the next task is keeping them engaged. Respond to any message from interested parties as quickly as possible to negotiate on price or answer questions. If you don’t respond to their inquiries within 24 hours, they may take their business to another talent. Thus, it’s important to make sure you have your inboxes monitored!

Get Started

Obviously, all these tips would go to waste if you don’t dip your feet into Twibbonize Marketplace. So, what are you waiting for? Check out this guide on how to apply as one of our design talents and get registered now!


Hacking Your Way Into Becoming a Twibbonize Campaign Creator Machine

With the rapid development of technology, just like other aspects in our lives, marketing too has become more seamless and automated. Take Twibbonize, where creating impactful digital campaigns is literally as easy as putting a frame to your profile pictures.

One thing remains the same, though. As a campaign creator, getting your campaigns noticed and organically promoted by your target audience remains a top-of-mind goal. Unfortunately, we don’t always have the time and energy to keep things on track. And this is why you need to optimize the way you usually do it. Here’s how to do it with Twibbonize:

Create and use templates for your frames or find help

Whether you’re making a campaign for your business or for some fun celebration, we all can agree that one of the most time-consuming activities in creating a campaign on Twibbonize is making the frame from scratch.

“Is it too flashy for a business campaign?”

”Are the ornaments in a good proportion and position?”

While those arguments vary depending on your campaign, hours seem to fly by (no exaggeration) while you’re setting up your campaign’s frame.

By using free digital resources like Canva, you can save hours of your time by creating frame templates that you can use and repurpose for any campaigns you want to create.

“What if I don’t have a single clue on how to design a good campaign?”

Worry not, we’ve got you! Here are our two cents on how to create a good campaign design:

  • Use epic CTA to make your campaign pop out
  • Give a decent space for participants to use and make your campaign participants visible

  • For Indonesian creators, you can also check our short how-to tutorials:
  1. How to design a frame with Canva
  2. How to design a frame with Adobe Photoshop
  3. How to design a frame with Adobe Illustrator
  4. How to design a frame with Figma
  5. How to design a frame with Microsoft Powerpoint
  6. How to design a frame with Affinity Designer

Still too much trouble for you? Give Twibbonize Marketplace a try and leave it to the experienced third-party service providers, saving you even more time while also adding a professional flair to your campaign design.

Make a content calendar

Feeling like you’re always in a rush while creating campaigns? Having a content calendar will help you to solve that issue.

With a content calendar, you can plan and strategize your upcoming campaigns, be it weekly or monthly, so you won’t have to scrabble at the last minute upon realizing that today is Father’s Day.

Jump into the trends

A great way to grow your campaign audience and engagements is to get involved and stay alert to the current trends, which you can then channel into your campaigns. You can use resources like Google Trends (which is free) to provide you with some data and graphs on the popularity of specific search terms used on Google and YouTube to give you some ideas.

Surfing your way through Twitter, Facebook, Instagram, or TikTok is also worth a go!!

Gamify your campaign

Like with any marketing strategy, it’s important to find the best strategy for your picture frame campaigns. Posting only a frame with a decent-enough caption for every campaign is a bit dull and boring, right?

There are several ways that can be done: make the connection between the campaign and the audience with giveaways and some additional silly–but still in context– picture frames! These formats are ideal to gather new audiences for your campaign.

Source: twb.nz/cleoxcatfatcher, twb.nz/dp-giveaway-lsw-biocarbon-2-black

Make the most out of the modules feature

As you put everything together for your campaign, you need to determine which modules to use and how to utilize them.

The first step is to set specific goals for each of your campaigns. It’s not enough for the audience to only use a frame of your brand’s campaign if you also need to grow your audience on YouTube, for example. If that’s the case, simply adding a YouTube embed module to your campaign can help you to reach the goal. Or if you need more people to install your newly-launched application, adding a button module will help you to redirect your target audience to the App Store.

Thus, the modules can help you to guide your audience, all the way to your goals. So use them wisely!


Follow these tips, and you’ll find that your campaign-making process has become more streamlined and better than ever. Get creating!